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Increasing popularity on Facebook social-media Marketing The value of "likes" Alexis Pratsides From the Editor's Desk
Jan 16

Social Media

Word of mouth marketing in word cloud
The value of "likes"

Increasing popularity on Facebook

There are many components to a digital marketing strategy but one that still occupies many marketers is how to increase popularity on social media platforms. We look at how... MORE
Three Facebook Advertising Tactics to Reach Your Target Audience social-media Marketing How to get results John Larkin From the Editor's Desk
Jan 13

Social Media

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How to get results

Three Facebook Advertising Tactics to Reach Your Target Audience

Let’s say you have spent hours creating and crafting a great piece of content. It tells a story and you really feel it resonates with your target market on an... MORE
Why Socializing is NOT Social Marketing social-media Marketing It's ok to have an angle Anna Farmery From the Editor's Desk
Jan 09

Social Media

Marketing-Group of Multiethnic Diverse Mixed Occupation People
It's ok to have an angle

Why Socializing is NOT Social Marketing

Blogging is one of the most underused and undervalued social media tools and I am glad! Because it means that if you take blogging seriously then you can still... MORE
How Brands Are Winning With Vine Videos: 10 Examples social-media Marketing 10 bold ways Vine can be used Kristin Hodgkinson From the Editor's Desk
Jan 06

Social Media

Vine article photo
10 bold ways Vine can be used

How Brands Are Winning With Vine Videos: 10 Examples

Do you use Vine as part of your Twitter marketing? Have you seen how other companies are using it? Twitter originally introduced Vine to encourage creativity among users, but... MORE