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Jeffrey Hedquist

Company Hedquist Productions, Inc.

Jeffrey Hedquist has been helping advertisers poke fun at themselves for years. To get your very own free copy of “Hedquist’s List of 375 Cliches,” email me and I’ll send them. Guaranteed to reduce commercial effectiveness. © 1997-2015 Hedquist Productions, Inc. All rights reserved.
Humanize Your Commercial Client advertising Marketing Perfection can limit your effectiveness Jeffrey Hedquist
Oct 23


Abstract blue wall interior and windows
Perfection can limit your effectiveness

Humanize Your Commercial Client

A little help for your approach to advertising. People buy from people, not from institutions. Advertisers often forget this, and are more concerned about their perfect “image” than about... MORE