Creating a Brand Pyramid
Bonus: Learn more about Branding and coming up with a business name in our popular and FREE guide: How to Start a Business. It walks you through all the... MORE
Comparing The Stages of a Business to a Human Life
Bonus: Business, like life, has to start somewhere. Tips on starting a new business can be found in our popular and FREE guide: How to Start a Business. It... MORE
Naming Your Brand and Business
The strategy behind choosing the right name for your small business can make either your business stand out in your industry – or make you just another dime a... MORE
Falling in Love with your CRM: A how-to
Despite the best efforts of various CRM providers, the true success of CRM lies in the user’s ability to maintain it regularly with accurate data. More often than not,... MORE
How to Make Your Call Script More Authentic
When you pick up the phone to answer a call from an unknown number, or dial out to a customer service line, nine times out of ten you’ll probably... MORE
5 Questions That Will Improve Your Process of Qualifying Leads
It is often difficult to qualify a lead because there are so many variables involved. However, if you strip everything down to the bare essentials, then five crucial elements... MORE
Small Business Branding: Common Mistakes
By now, we all understand that consistency is key when it comes to brand management. But don’t assume that if you just stay consistent, your brand will succeed. There is so... MORE
Entrepreneurs Should Think Like Scientists
It turns out that the same process that makes a good scientific experiment makes for a good startup. According to an article on Entrepreneur.com by Jayson DeMers, like a scientist, the... MORE
The Continued Decline of the Homepage
Google is your new homepage. Every page you have is a homepage for someone. We must think beyond the traditional homepage. “The value of the homepage is decreasing,” a... MORE
How to Use RescueTime to Get More Done Each Week
Are you a morning person or a night person? How much time each week do you spend on social media? Or on YouTube? And do you know at what... MORE