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Google is your new homepage. Every page you have is a homepage for someone. We must think beyond the traditional homepage. “The value of the homepage is decreasing,” a... MORE
How to Know if Your Content is High Quality content Marketing From the Editor's Desk
Oct 26

Content

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How to Know if Your Content is High Quality

Many marketers pay lip service to “quality content,” even if they don’t fully understand what it means. The definition of quality is somewhat variable depending on the industry, audience and platform. There... MORE
2015 Trends with Video Marketing content Marketing Why Pressing Play is Hot From the Editor's Desk
Jul 23

Content

Skier in high mountains
Why Pressing Play is Hot

2015 Trends with Video Marketing

Gone are the days when research required actual work besides sitting in front of your computer and letting something be explained to you. It should be no surprise that online... MORE
10 Easy Blog Post Ideas To Fill Your Editorial Calendar content Marketing No need to grasp at straws From the Editor's Desk
May 23

Content

Girl in Poppy field
No need to grasp at straws

10 Easy Blog Post Ideas To Fill Your Editorial Calendar

There is an unlimited amount of possible types of blog posts to create, so if you feel blocked, consult this list for ideas.GO TO ARTICLE
Reach 100,000 Visitors with 7 New Rules—Patel Tells All content Marketing A successful marketer's secrets From the Editor's Desk
Apr 27

Content

Businesswoman reading The New York Times article on technology news on iPad Air
A successful marketer's secrets

Reach 100,000 Visitors with 7 New Rules—Patel Tells All

Renowned marketing wizard Neil Patel, author of the Quick Sprout blog, wrote a post on his site titled How I Reached 100,000 Visitors with These 7 Rules, in which he shares his personal blogging rules... MORE
Too Much Content; Not Enough Eyeballs content Marketing "The scarce resource is attention." EksAyn Anderson From the Editor's Desk
Mar 27

Content

Silhouette of Business Presentation with Infographic
"The scarce resource is attention."

Too Much Content; Not Enough Eyeballs

In the age of automation and digital experiences, we sometimes forget that regardless of technology, marketing is all about connection.GO TO ARTICLE
Editorial Calendars for Content Marketing content Marketing "Content marketing is the new black." Jason Grill From the Editor's Desk
Mar 26

Content

Working meeting of three business people
"Content marketing is the new black."

Editorial Calendars for Content Marketing

It’s been well established that content marketing is not going away. It has become a crucial strategy for getting leads and customers online. Still, many of us are not clear... MORE
The 12 Essential Elements Of High-Quality Content content Marketing Make your words count Jayson DeMers From the Editor's Desk
Feb 27

Content

Retail Marketing display and design
Make your words count

The 12 Essential Elements Of High-Quality Content

The quality of online content is more crucial to your success than ever before, and the trend is expected to only increase as web marketing evolves.GO TO ARTICLE
Attract More Business in 2015 with Strong Visual Content content Marketing The power of imagery Christina Tarkoff From the Editor's Desk
Feb 26

Content

Lifeline/Astronaut in space against starry sky
The power of imagery

Attract More Business in 2015 with Strong Visual Content

No matter how cliche it may sound, when it comes to online marketing, “A picture is worth more than a thousand words,” and here are the facts to prove... MORE
Tips For Creating Scannable Content And Why You Should content Marketing Is your content getting read? Steve Maurer From the Editor's Desk
Feb 06

Content

Design/colored pencils in circle.jpg
Is your content getting read?

Tips For Creating Scannable Content And Why You Should

How do you write scannable content? And why do that anyway? Does everything you write need to be scannable? We talked about the ongoing debate concerning long versus short... MORE