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If you’re thinking of starting a content driven website/blog (or already have one), you’re probably wondering if Google Adsense (or other such ad networks) can be a reliable revenue... MORE
This Year’s Online Marketing Trends advertising Marketing What's new Yoav Vilner From the Editor's Desk
Nov 16

Advertising

Creativity concept/Color paint cans
What's new

This Year’s Online Marketing Trends

If you’re operating as if it’s still 2012, chances are your marketing strategy is outdated. In the past few years, digital marketing has undergone substantial changes, rendering former tactics obsolete. Here’s a list of... MORE
Humanize Your Commercial Client advertising Marketing Perfection can limit your effectiveness Jeffrey Hedquist
Oct 23

Advertising

Abstract blue wall interior and windows
Perfection can limit your effectiveness

Humanize Your Commercial Client

A little help for your approach to advertising. People buy from people, not from institutions. Advertisers often forget this, and are more concerned about their perfect “image” than about... MORE
Mastering Multi-Platform Marketing advertising Marketing Make the most of all the screens From the Editor's Desk
Sep 21

Advertising

video tv screen technology and communication background
Make the most of all the screens

Mastering Multi-Platform Marketing

According to a recent article in The Guardian by Amanda Phillips “People no longer consume media in a linear, predictable way, yet advertising and marketing professionals still tend to... MORE
Trying to Get Noticed Online Without Ads? advertising Marketing SEO and PPC should work together Ben Fischer From the Editor's Desk
Feb 26

Advertising

social media icons floating in space
SEO and PPC should work together

Trying to Get Noticed Online Without Ads?

There are many conflicting beliefs about the role of organic search vs. pay-per-click. The following article shows how both SEO and PPC are essential to an overall marketing strategy in this... GO TO ARTICLE
3 Ways for Restaurants to Improve Sales Using Google Advertising advertising Marketing Get found easily Kim Giroux From the Editor's Desk
Feb 23

Advertising

Golden gear wheels
Get found easily

3 Ways for Restaurants to Improve Sales Using Google Advertising

Paid advertising should be a part of every restaurant’s digital marketing strategy. When combined with website design, search engine optimization, and social media, restaurants can influence consumers and drive... MORE
What Turns Off Website Visitors: Small Businesses Beware advertising Marketing Things visitors dislike From the Editor's Desk
Jan 23

Advertising

Social media, communication
Things visitors dislike

What Turns Off Website Visitors: Small Businesses Beware

Rieva Lesonsky, CEO of GrowBiz Media, summarizes a survey by Web.com which polled consumers on their opinions of business websites. Below are some of the consumers’  biggest complaints, listed in her article “7 Mistakes Your Business... MORE
Advertising Is an Investment, Not an Expense advertising Marketing Get the most for your money Burke Franklin From the Editor's Desk
Jan 19

Advertising

Fashionable woman posing in red dress and black hat
Get the most for your money

Advertising Is an Investment, Not an Expense

Advertising is expensive as hell. Here are a few thoughts you can use to make your investment go a little further. This is my favorite subject because so much... MORE
Why SMS Technology is Such a Powerful Marketing Tool advertising Marketing An instant way to connect 24/7 Drew Hendricks From the Editor's Desk
Jan 14

Advertising

City benches in mist at night
An instant way to connect 24/7

Why SMS Technology is Such a Powerful Marketing Tool

Many businesses are using SMS technology to market their products and services to pools of potential customers who rely on their mobile phones to send and receive information. SMS... MORE
7 Digital Advertising Trends You Need to Know Now! advertising Marketing What's going on Staff Writer From the Editor's Desk
Jan 08

Advertising

Beautiful girls of hippie in the field
What's going on

7 Digital Advertising Trends You Need to Know Now!

Digital has taken the world by storm, upending the world of traditional advertising and requiring 21st marketers to become savvy about a broad range of digital advertising options that... MORE